Digital Marketing
Overview:
The Digital Marketing Course is designed to help learners master the art of promoting products and services through online channels. From SEO to social media, Google Ads to analytics — this program covers all essential aspects of modern marketing. Whether you’re a student, fresher, or professional seeking a career shift, this course will help you build the skills needed to thrive in today’s digital-first business world.
Training Duration & Format
Total Duration: ~160–180 Hours (approx. 5–6 Months)
Mode: Online / Classroom / Hybrid
Structure: Instructor-led training, practical labs, project work, and mock interviews
Training Highlights:
* Step-by-step learning from fundamentals to advanced automation
* Hands-on training on live applications and testing environments
* Learn both Manual Testing and Automation Testing
* Real-world project work simulating industry workflows
*Coverage of Agile, Scrum, and DevOps testing practices
* Interview & certification preparation for QA/Testing roles
Course Structure
Module 1: Fundamentals of Software Testing
What is Software Testing? Importance & objectives Errors, Bugs, Defects – key differences SDLC (Software Development Life Cycle) and STLC (Software Testing Life Cycle) Verification vs Validation Testing principles and quality attributes Roles and responsibilities of a QA Engineer
Module 2: Software Development Models
Waterfall Model V-Model (Verification and Validation Model) Agile Methodology – Scrum, Kanban, Sprint cycles Iterative and Spiral models Testing in Agile and DevOps environments
Module 3: Types and Levels of Testing
Unit, Integration, System, and Acceptance Testing Functional vs Non-Functional Testing Regression, Smoke, Sanity, and Ad-hoc Testing Usability, Compatibility, and Performance Testing Exploratory and Risk-based Testing
Module 4: Test Design & Execution
Requirement Analysis and Traceability Matrix Writing effective Test Scenarios, Test Cases, and Test Data Defect Life Cycle and Bug Reporting Test Case Management tools: TestLink, JIRA, Zephyr Real-time case study: Testing a web application end-to-end
Module 5: Automation Testing with Selenium
Introduction to Automation Testing Advantages and ROI of automation Selenium WebDriver architecture and setup Locators, Web Elements, and XPath strategies Working with dynamic web elements Data-Driven Testing using Excel / CSV TestNG framework setup and execution Page Object Model (POM) design pattern Continuous Integration with Jenkins Real-time automation project using Selenium + TestNG
Module 6: API Testing
Understanding RESTful APIs and JSON format Manual API testing with Postman Writing assertions, chaining requests, environment variables Automating API tests using Newman or Python scripts Integrating API tests into CI/CD pipeline
Certification
Upon successful completion of the program and project evaluation, participants receive the Certified Software Testing Professional credential — validating your expertise and readiness for the QA industry.